“Bloom” is Anna Campbell’s tribute to femininity and authenticity. Featuring intricate hand-embellished botanical motifs, an abundance of soft textural fabrics, and flowing silhouettes adorned with dreamy pink hues, the collection oozes with romance and uniquely delightful details. The Billie gown, a striking A-line gown with voluminous sleeves (pictured above and bellow), is one of the incredible standouts of the 2025 bridal collection, created from the dreamiest, fluffiest soft pink textured organza. The collection also includes stunning separates that can be mixed and matched.
“I always envisage blending boldness with romance in my designs. With Bloom, I had an extra desire for rejuvenation and wanted to create something to push the boundaries of bridal and bring something truly textural, sparkling and unique,” reflects Anna, Creative Director. “Authenticity is ingrained in us, but with this collection, we went beyond our feminine silhouette and intricate detailing. We brought bold new textures and modern shapes to ensure each bride shines down the aisle as her unique and true self.”
